Design agency owners and leaders…more ON, less IN?

Owners and leaders of small and medium size design firms can often be found working predominantly IN the business tackling the day-to-days.  Understandable maybe in the multitasking hands-on world of the SME. But are many positioning themselves and focusing where they could or indeed should be for the firm? Most will follow what is meant when we use the term ON or IN the business, but for the sake of clarity… Working ON the business is stepping back and looking into the business and equally what’s happening outside the business in the market. It’s concerning yourself with the bigger picture...

totop